Insiders Secret real estate squeeze toothpaste marketing scam - Corporate News--Foshan Beebu Real Estate Co., Ltd.

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Insiders Secret real estate squeeze toothpaste marketing scam

【 Font Size：L M s 】【PRINT】 DATE：2017/11/15

Since last year, the state began to implement a stringent real estate control policies. In October this year, the NDRC jointly with the Ministry of Housing and Urban-Rural Development conducted price inspections on the nationwide sales of commercial buildings, severely cracked prices of unidentified prices, deception of prices and sales control lists that were not publicized. Batch sales and other acts, which is known in the industry squeeze toothpaste marketing.
Toothpaste marketing is similar to the marketing of hunger, refers to the number of merchants on the sale of goods, the price is not open to the public, not clearly informed to consumers, but artificially create product scarcity, sales of hot atmosphere, thereby cheating consumers to buy behavior.
Such marketing methods are not uncommon in the commercial field. For example, mobile phone manufacturers such as millet and apple use hungry marketing to suspend consumers' appetite, stimulate their purchasing desire and adopt order purchasing methods. This is also common in some foreign manufacturing industries, such as the largest in the region Of bearing manufacturing SKF order form, not ready stock, to avoid inventory backlog, cost savings.

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